Jefferson on Display

Sun. March 24, 11:00 AM - 12:30 PM

Monticello’s David M Rubenstein Visitor Center

931 Thomas Jefferson Parkway, Charlottesville, VA 22902

Hosted by: Robert H Smith International Center for Jefferson Studies at Monticello


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Join G.S. Wilson (Jefferson on Display) in a discussion on how Thomas Jefferson’s image, cultivated through his physical presentation, clothing choices, and etiquette, can offer insight into his complex character and the powerful effect he had on others. Book sales and signing will follow. FREE to attend and open to the public.

In support of this program, Monticello is pleased to offer a Festival discount for Day Passes between March 17-24, using promo code FESTIVAL. Passes may be purchased online or in person with the promo code. Monticello will also host “Literary Lunch” at Monticello’s Farm Table café, featuring special offerings during the week of the Festival. CLICK HERE for more details.

Why should you attend?

“Political branding—who would have imagined Thomas Jefferson incorporating this modern practice into his own 18th-century political strategy. From his personal appearance to his skills in conversation and even his elegant dinners surrounded by his collection of art, these all fabricated a carefully crafted public image that supported his political aims. Jefferson on Display offers a new approach to this controversial Early-American leader.”—G.S. Wilson

“An instant classic destined to endure as the authoritative account of how Thomas Jefferson affected the ways in which others envisioned him. This highly original and engagingly written work makes a substantial contribution to the literature on the third president.”—Robert M.S. McDonald, United States Military Academy at West Point, author of Confounding Father: Thomas Jefferson’s Image in His Own Time

“Author G.S. Wilson dives into the ways in which Jefferson and fellow founders of a new nation used the day’s complex language of wardrobe and grooming choices to express professionalism, independence and a new form of power.”—Daily Progress

“G.S. Wilson uses a wide array of sources to reveal how Jefferson shaped his public persona to promote his political agenda…. Each calculated presentation was designed to strengthen his party and weaken his opponents, yet the accounts of Jefferson’s outrageous attire or his elegant occasions perhaps tell readers more about the persuasion of those who offered them”—CHOICE